Lithuanian Football Federation and Lithuanian clubs joined several international campaigns this year, raising awareness among the football community about environment and sustainability issues.
In July LFF joined #PlayGreen project, which aims to engage volunteers across Europe into doing sports through creating grassroots sport activities and to promote the values of eco-friendly tournament.
Under the guidance of LFF Grassroots projects‘ manager Greta Guižauskaitė, for the first time in Lithuanian football history, a team of 20 activists was united. Acting as Green ambassadors their mission is to raise awareness among the football community on sustainability issues. They will develop specific actions for the upcoming tournament in order to reduce its environmental impact.
Five football clubs participates in #GreenCoach program in order to improve good governance in their organization by incorporating sustainability as a cross-cutting element in the daily management. The experts from Sant’Anna School of Advanced Studies in Pisa (Italy) will create an online tool for the clubs to measure the environmental footprint of organization and sports events.
„Environmental policy is becoming more visible in Lithuania. We became more conscious on social responsibility matters and started to implement sustainable actions into our daily work and projects. Together with UEFA, we go hand in hand to make football attractive in different social, economic and public topics“, – told Greta Guižauskaitė, LFF Grassroots project manager.
By Robertas Každanas/LFF.lt